BSD City, 4 October 2025 – Sinar Mas Digital Day 2025 marked the third edition of this annual event, held on 3–4 October at the Indonesia Convention Exhibition (ICE) BSD City. The two-day program brought together various Sinar Mas business units to share their latest digital innovations in conjunction with Sinar Mas’s 87th anniversary.
SM+, together with LG Sinar Mas, participated in this year’s event under the theme “AI Experience.” At the booth, visitors explored the evolution of artificial intelligence — from conceptual frameworks to real-world applications. The visitors also experienced a virtual walkthrough of SM+ Data Centers | Jakarta – SMX01, an AI-ready data center currently under development, gaining insights into how infrastructure supports the future of AI operations.
During the event, Herson Suindah, President Director and CEO of SM+ Holdings, served as Panel Lead in a discussion titled “AI in Action: Redefining Infrastructure, Industries, and Everyday Life.” The session featured distinguished speakers including Fanly Tanto, Country Director Google Cloud Indonesia; Rajeev Sethi, President Director & CEO XLSMART; Dr. Ferdinand S., Deputy Group CEO Investment Int’l Tech & Emerging Sinar Mas Land; and Frenky Tirtowijoyo, President Director Bank Sinarmas.
Over 1,500 visitors engaged with the SM+ and LG Sinar Mas booth throughout the event, including a VVIP visit from Chairman Franky O. Widjaja. The strong participation reflected the Group’s continued commitment to advancing digital innovation and collaboration across industries.
